Rapper Eve has been chosen by M.A.C Cosmetics as the latest spokeswoman for its HIV campaign.
Eve will join Blondie singer Debbie Harry and Lisa Marie Presley to promote M.A.C.’s Viva Glam VI.
All sales from the Viva Glam lipstick will be donated to the M.A.C AIDS Fund, an organisation which supports men, women and children affected by HIV and AIDS throughout the world.
"In some countries there are not enough doctors, nurses or hospitals to deliver existing HIV treatments," Eve says.
"We need to develop these hospitals and bring in more medical professionals in these countries so when new treatments or a cure is found, we know how to get it to people who need it most."
The Fund has also announced that $6 million in grants will go to 12 organisations which provide crucial help to those living with the virus.
The organisation has raised more than $70 million since it was set up in 1994.
